# MOFF Bot & Customer Data Platform

Moff is a community bot that supercharges your Discord servers and empowers your community manager with user intelligence. It was a Gaming track winning project, integrating CARV SDK, from BNBChain's Zero2Hero Hackathon. 

It not only grows your community, helps gain deeper insights into your users, but also streamlines your day-to-day tasks. Moff currently offers the following features:

### User Insights

* **`Insights Dashboard`**: Empower community admins with valuable information and data-driven insights. With this powerful tool, you can now gain a better understanding of your community members x platform activities by accessing in-depth analysis. Discover key demographics, interests, and behaviors, allowing you to refine your messaging and operating strategies with precision. You can access this dashboard on [CARV Portal](/carv-ecosystem/carv-play/portal-access.md).
* **`ID Graph`**: Gain a better understanding of your community with in-depth analysis of their profiles and refine your messaging and targeting. Let your users connect their wallets and third-party accounts and add more dimensions to the profile of your users. [Details](https://www.notion.so/ID-Graph-c8940690bb43434eba9b809925367d09?pvs=21)

<figure><img src="/files/5c0gDXAZ3aC84Um6agaL" alt="Moff CDP - CARV"><figcaption><p>Moff CDP</p></figcaption></figure>

<figure><img src="/files/l23DgtCOt3cuTP2K0hzn" alt="Moff CDP - CARV"><figcaption><p>Moff CDP</p></figcaption></figure>

### Community Quest Creation on CARV Play

* **`Discord Quests`** Launch your [incentive campaigns](https://www.notion.so/carv-official/Event-Launcher-a8b9664ce751469092e978b3e9724b86) on [mission system](https://www.notion.so/carv-official/Missions-System-3e05da5f70084af28798164fb9c104a7) CARV and attract users to join your Discord, get a certain role, send messages, invite others to your server, etc. [Details](https://www.notion.so/2f4becefb5b64bfcbf10b08873e64eaf?pvs=21)

<figure><img src="/files/AnA8zUnOZbgnADu8l8BD" alt="CARV Portal UI"><figcaption><p>CARV Portal UI</p></figcaption></figure>

### **Community Management**

* **`Channel Snapshot`**: Record the attendance of live-streaming events, e.g., AMA, and how long each member stays for the live event using this feature. It can be activated in Text, Forum, Voice, and Stage channels. The attendance can be exported as Google Sheets or viewed via Insights Dashboard on CARV Portal. [Details](https://www.notion.so/Channel-Snapshot-93b3393e6ad647b48740120fb13b2d2a?pvs=21)

<figure><img src="/files/Uh759g9KoVoNIpuDLPol" alt="Moff Community Snapshot - CARV"><figcaption><p>Moff Community Snapshot - CARV</p></figcaption></figure>

### **Campaign Traffic Tracking**

* **`Permanent Invites`**: Create never-expiring Discord invite links customized for each campaign and each distribution source. And track the performance of your campaigns and effectiveness of your distribution sources to grow your community in the future. Such insights can also be viewed via Insights Dashboard on [CARV Portal](/carv-ecosystem/carv-play/portal-access.md).  [Details](https://www.notion.so/Permanent-Invites-3689f1d44a594fbaa23479c68643a79c?pvs=21)

<figure><img src="/files/qyHRYh5Narupv8vwT7NE" alt="Moff Community Growth - CARV"><figcaption><p>Moff Community Growth</p></figcaption></figure>

Visit [Moff Guide](https://www.notion.so/carv-official/Moff-Guide-b20d93b13f1141be97a6218d26e4a270) at [Help Center](https://carv-official.notion.site/CARV-Help-Center-94043498ebdc4a9a8fd5fc3315ae819c) for more details!


---

# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://docs.carv.io/carv-ecosystem/moff-bot-and-customer-data-platform.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.